ROOKIE OF THE YEAR
Rookie Of The Year is an emo rock legacy artist based in Raleigh, NC. The band was signed to a subsidiary record label of Warner Bros. in the mid-late '00s and saw international success. After a lengthy hiatus, the band fired back up in early 2017 to launch a comeback, complete with tours, new music, and a new lineup.
I helped managed their Facebook account from 2017-2019. The band's goal was to increase its follower count and general awareness of the artist.
Grew Facebook page from ~10K followers to ~18K over 2 years
Assisted the band with content creation, utilizing new and existing photos, videos, and music.
Content creation and scheduling
Analytics & reporting